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Marketing Manager – HCMC Based

The QLM Group is seeking an experienced and energetic Marketing Manager to join our Corporate Marketing Team based in HCMC. The Marketing Manager will be responsible for coordinating the marketing activities of our South East Asian locations (Vietnam, Malaysia, Bangladesh and Cambodia), assisting in the production and delivery of marketing initiatives, particularly focusing on Digital Marketing strategies as part of this process. We are seeking someone with a passion for marketing and a minimum of 3 years senior experience, particularly with strong knowledge of digital marketing strategies. You will demonstrate strong verbal and written skills in both English and Vietnamese, including writing and reviewing creative copy. This role will work with our Director of Marketing, liaising with stakeholders, including our sales and management teams in South East Asia to provide marketing outcomes. The QLM Group is a dynamic and leading label and packaging manufacturer in Asia Pacific; including Hoang Ha Label Co in Vietnam, QLM Label Makers in Australia, Malaysia and Cambodia and BLM Labels and Packaging in Bangladesh. You will be an integral part of ensuring that entities in the QLM Group are represented as per the guidelines set out in our Mission Statement and Marketing Strategies.

  • To undertake a range of activities that promote business development through our Lead Generation Strategy. This includes researching and qualifying new leads, generating contact communication and following up with sales teams to determine the effectiveness of this strategy.
  • To participate in a range of activities related to the preparation of materials, attendance at, or representation of the QLM Group at trade shows or events.
  • To undertake a range of activities as part of the Customer Care Program that aim to ensure we are following up with existing customers.
  • To undertake activities for corporate sales and marketing communication including letters, emails and telephone calls. This includes regularly scheduled email communication, periodic letters for promotional purposes or information updates and corporate gifts. This also includes administering and reporting on customer feedback.
  • To enter and update company and contact information in our computerized Management Information System as per information provided by clients or sales teams. This includes an understanding of the processes of Sales Supports/Executives.
  • To undertake a range of digital marketing activities relating to the web presence of the QLM Group including updating information, news, events and images.
  • Abiding by the company’s policies and procedures on Quality Management, Lean manufacturing and Work Health and Safety.
  • Attend and actively participate in training and information sessions including (but not limited to) regular scheduled meetings, conferences, trade events and Lean meetings.
  • The successful candidate will need to meet the following criteria:
  • Excellent phone manner and presentation skills - pleasant, polite and professional, including the ability to speak and write in English and Vietnamese to a high standard.
  • Knowledge (or ability to gain) of the printing industry (pertaining to QLM Group core business).
  • Literacy and numeracy skills in English including the ability to write copy in English for corporate communication.
  • Operating competency in computer-based marketing programmes.
  • Ability to work independently, problem-solve and plan your day and monitor output.
  • Provide reports to management on Marketing initiatives and results.
  • Minimum of 3 years experience in a senior marketing role.

The position is permanent full time Monday to Friday.
Prior to applying please ensure you meet the required key competencies and review our corporate information on our websites: qlmgroup.com and hhlc.com.vn
Please apply in writing by email only to Lindsay.nutley@qlm.com.au with a cover letter and copy of your resume.

SEO Specialist – HCMC Based

The QLM Group is seeking a highly experienced SEO Specialist to join our marketing team based in HCMC. This role will generate and implement a multi-layered strategy for increasing sales leads and conversion by driving traffic to our websites and improving the ranking of QLM’s content in search engines. The SEO Specialist will also consistently analyse and review our websites and online platforms to recommend and implement changes for improved results.

  • Constantly review & analyze website & competitor sites for areas that can be improved & optimized
  • Prepare detailed SEO reports using tools like Screaming Frog, Dareboost, Ahrefs, Woorank, Google Search Console, Google Analytics
  • Identify powerful and highly potential keywords to drive the most valuable traffic to drive the content marketing plan and ensure the sites are optimized with the right keywords
  • Develop backlink building strategies
  • Have experience building inbound organic search traffic and improving SERPs
  • Analyze keywords and SEO techniques used by competitors
  • Compile and present SEO guidelines, including on-page SEO & technical SEO best practices
  • Have a deep understanding of technical SEO best practices, such as link structure, canonical, structured data, etc.
  • Collaborate with developers to work on technical SEO improvements
  • Improve a company’s organic search results and appearance position on search engines
  • Meet the target KPI for Organic Traffic/Users, Organic Traffic Conversion Rate & brand’s Share of Voice metrics
  • Consult on pay-per-click (PPC) campaigns.
  • Minimum 3 years of experience in organic search space, local business optimisation, search engine ranking factors and on-page and off-page optimisation
  • Familiar with Australian and SEA markets and experiences in SEO campaigns in these regions
  • Lead Generation, and E-Commerce background preferred
  • University Graduate level or equivalent
  • Strong understanding of keyword research, technical SEO, responsive site (mobile)
  • Good knowledge of HTML, CSS, XHTML, CMS (Content Management System), site architecture an advantage
  • Reporting & tracking SEO performance on regular basis
  • Must have good understanding of Google Keyword Planner, Google search console, Google Trends, Google Analytics & SEO tools
  • Proven record of improving a site’s ranking on search engines in the past
  • Working knowledge of search engine optimization best practices
  • Knowledge of ranking factors and search engine algorithms
  • Knowledge of Episerver products is a plus
  • Familiarity with SEO tools like Ahrefs, Screaming Frog, Moz, Google Search Console, Google Analytics
  • Ability & willingness to learn new skills as essential in the fast-paced SEO space
  • Able to read, analyse and interpret information effectively and use & apply findings to deliver better SEO outcomes (growth in organic traffic and enquiries) moving forward
  • Experience working in a dynamic global environment
  • Fluency in English is necessary, Vietnamese and additional proficiency in any Southeast Asian country language would be advantageous.
  • Ability to work within a team and independently
  • Strong organizational, time management, and analytical skills
  • Critical thinking, data-driven mindset, and closely monitoring

The position is permanent full time Monday to Friday.
Prior to applying please ensure you meet the required key competencies and review our corporate information on our websites: qlmgroup.com and hhlc.com.vn
Please apply in writing by email only to Lindsay.nutley@qlm.com.au with a cover letter and copy of your resume.

Machine Operator – Rewind Machinist

Join a leader in the label and packaging industry, working on a state of the art rewinding machine and contribute to an essential business. 2020 has been a busy year with demand for label and packaging products increasing. Qlm are seeking passionate & skilled people to join the Qlm crew and help contribute to our ongoing success. QLM has invested in a new purpose built state of the art air conditioned manufacturing facility, located in the new estate of Berrinba QLD along the Logan Motorway interchange to M2 Gateway Motorway.

  • Experience in the label industry preferred but not essential
  • Experience operating machinery
  • Career driven and looking for opportunities to grow and develop
  • Excellent communication skills
  • Be pro-active and work well in a team environment with minimal supervision
  • Has a sense of urgency
  • Have a positive outlook on life and your work (no negative vibes here)
  • Ability to read and follow work ticket instructions
  • Be reliable, punctual and have own transport
  • Running machines in a timely and efficient manner
  • Carry out work in accordance with company safety and quality processes and procedures
  • Meet Production output KPI's
  • Appetite for cross training on different machines
  • Work with integrity and be a team player
  • Machine cleaning and maintenance as required
  • General housekeeping

We offer a friendly and supportive work environment with a competitive salary, job security and bonus structure for meeting production targets. Qlm team qld production hitting 8 out of 9 monthly targets this year. ( p.s this month should be in the bag as well). Over 34% of Qlm’s Team have 10 plus years service under thier belt so we a confident you will love working with us and progressing in your career with us for many years. In September 2020 a staff wide survey of our qlm team was conducted and 96% of respondents stated they were happy with job security and conditions working at qlm. The position is permanent full time Monday to Thursday on a weekly rotating shift. Day shift hours are 6.00am – 2.30pm and afternoon shift hours are 2.15pm – 12.45am. We offer a friendly and supportive work environment. Street parking available. Great location near transport and shops. If you think you’ve got what it takes to join our dynamic team and meet our commitment to customer service then we would really like to hear from you. Attach a cover letter and let us know a little about you, and why you want to be part of the QLM crew. You must have the right to work in Australia. No correspondence from employment agencies

additional questions:
  • Which of the following statements best describes your right to work in Australia?
  • How many years' experience do you have as a machine operator?
  • Are you available to work on a rotating roster?
  • Are you willing to undergo pre-employment drug and alcohol screening?
  • What's your expected hourly rate?

To apply for this opportunity, please send your resume, a cover letter and salary expectations via email.

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