Successful Story: Livity Margaret River

• Scope of work: Juice label Rebrand & Prints
• No. of designs: 07 designs 
• Printing technology: Digital printing by HP Indigo

Livity Margaret River is a beloved local brand known for its fresh, nutrient-rich cold-pressed juices. They pride themselves on creating juices that capture the essence of nature’s flavours using the freshest ingredients from their organic farm. The family-owned business, run by Tapan Patel, Varun Pattel and Ravi Malvi, is dedicated to sustainability and community. Recently, Livity Margaret River partnered with QLM Label Makers to refresh its label design, reflecting its vibrant ethos and deep-rooted connection to the local environment.

Find out more about Livity Margaret River

Email: [email protected]
Phone: 0466 990 229
Instagram: @livitymargaretriver
Facebook: Livity Margaret River
Website: Livity Margaret River

As Livity Margaret River continued to grow, the team felt that the existing labels didn’t fully capture the lively essence of their brand or the natural vibrancy of their products. The challenge was to create a label that could represent the core elements of “Livity”—a name that embodies love, life, and connection with nature—and draw customers in with a vibrant and premium aesthetic. That’s when they met Luke Le—the Creative & Marketing Director at QLM, who stepped in to help solve the problem, contact Luke here.

Blending the juice ingredients with the waves of the Margaret River, inspired by the origin of the brand

From Design to Print: QLM Marketing Team worked closely with the Livity Margaret River team to design a label that would elevate their branding while staying true to their values. The new label features a dynamic river element, symbolising the natural origins of the scenic Margaret River region. Colourful fruit illustrations along the river evoke the ingredients used in each juice with metallic effects, enhancing shelf presence and giving the bottles a premium feel. Check out QLM’s label service here.

What makes the new Livity labels particularly unique is the thoughtful integration of local and natural elements with high-quality design features:

• River and Fruit Imagery: The label’s river imagery reflects both the local geography and the brand’s natural ingredients, while the vibrant fruit illustrations hint at the refreshing flavours inside
• Metallic Effect: This effect makes the labels stand out on store shelves and reinforces the premium quality of Livity’s cold-pressed juices

The new labels for Livity Margaret River have successfully revitalised their brand, bringing a fresh, engaging look that resonates with both loyal and new customers. Through this collaboration, QLM has helped Livity convey their story visually in every bottle.

If you are looking to rebrand your labels, let’s discuss now.